Positioning Your Local Business for Success in 2026 As a local business owner, the year 2026 presents both exciting opportunities and real challenges. As marketing professionals and business-owners alike, we find ourselves at a crossroads: digital transformation is accelerating, consumer expectations are evolving, and budget constraints remain the reality for many. In this article, we’ll…
How to Successfully Use TikTok to Market Your Local Business In the ever-evolving landscape of digital marketing, staying ahead of the curve is essential for small to medium-sized businesses. With its explosive growth and immense user base, TikTok has emerged as a powerful platform for reaching a wide audience. In this article, we will explore…
A Small Business Guide to Local Email Marketing Email marketing is one of the most cost-effective ways for any small business to connect with local customers. As larger companies scramble to personalize their emails, small businesses naturally benefit from their local knowledge and experience. What’s more, an increasing number of consumers prefer to shop locally.…
10 Ways to Market Your Small Business to Local Customers When you launch a new local business, your first task will be to get your brand known in the local community. And, as a local business, you are uniquely positioned to engage with the community in a way that big brands cannot. Indeed, even if…