While working from home has its perks, it also has its downsides. One of the most common challenges is keeping motivation and energy levels high, especially if you thrive in more social environments. The problem is that a lack of a steady routine and social isolation can drain your energy, which isn’t good for productivity.…
All businesses have been impacted by the Covid-19 outbreak in some way, and many are struggling to adapt. However, there is something every business can still offer their customers: blog content. If you have a business blog and you’re not sure what to write about, here are 50 content ideas to keep your audience engaged…
Have you been asked to work from home because of the recent coronavirus disease 2019 (COVID-19)? According to the Pew Research Center, only 7 percent of U.S. workers had the option to telecommute in 2019. With the recent pandemic, however, companies in nearly all sectors are asking their employees to work from home. If you’re…
“Mommy, do you want to see my drawing?” Chances are, you don’t. But today the stakes are especially high because you really ought to be working. Over the past few decades, the number of households where both parents work has risen sharply, making situations like these far more common. And it has always been a…
Whether you own an eCommerce site, or you have a blog, email subscribers are where the money is. Email subscribers have an interest in your offering, or they wouldn’t have subscribed. Email subscribers are also a captive audience. You don’t have to wait for email subscribers to visit you, you can take your marketing to…
Small businesses are the backbone of the American economy, providing almost half of all jobs in the US. Almost 20 percent of American workers are employed on businesses with fewer than 20 employees. Yet, over one-third of all new small businesses close within the first two years and over 50 percent exit the market before…
In today’s multi-channel online environment, consumers are faced with more choices than ever before. As a small business facing so much competition, you need to stand out. This is where a unique value proposition (UVP) comes into play. The UVP is often the first thing consumers read about your company, so it’s important to get…
It’s a well-known fact that content marketing works. Publishing great content on your business blog will bring you traffic and leads. Your blog is also a very effective medium for engaging with your customers. Most business owners know the importance of keeping their blogs updated. The problem that many businesses have, though, is coming up…
In a world where social media sites are booming platforms for promotion and business endeavors are widely shared online, having access to tools that help boost productivity at your fingertips is necessary to stay ahead of the competition. Creating a website with a professional aesthetic, tracking your traffic, and staying on top of industry-relevant news…
A blog can be a great platform to spread the word about your business. And the best part is that a blog functions on a “passive” basis. Once an article is posted and ranking on search engines, expect it to have some effect for years to come. So, the power of a blog should never…