Social media and content marketing go hand-in-hand. You can use social media to promote your content, and likewise, you can get more followers and shares via your content. Businesses can use both in tandem to generate more sales. Bloggers can boost their traffic by making the most of social media. Here are some effective tips…
DetailsInstagram has quickly become one of the hottest properties for online marketers and business owners. With the monthly active user base reaching one billion, there are large audiences for all kinds of niches and products. Small businesses can develop a following who become return customers, with the ability to build their brand through the platform.…
DetailsEvery day, more businesses are coming to rely on SEO to improve their prospects and drive up patronage of their brand. That is because modern day consumers tend to utilize search engines in finding solutions to their needs, so the faster your brand pops up, the more likely they are to consider sticking with you.…
DetailsIf you’re planning to promote your business using pay-per-click (PPC) ads, you’ll need to choose the right PPC platform. Not surprisingly, Google Ads and Bing Ads are the most popular platforms among business owners and marketers. The former was launched by Google in 1999 under the brand name AdWords, whereas Microsoft launched Bing Ads in…
DetailsPinterest is one of the fastest growing social media websites and is slowly becoming recognized as one of the social media behemoths, much like Twitter and Facebook. However, there is one major difference between Pinterest and other social media websites – Pinterest is largely female dominated. There is nothing wrong with this, but Pinterest will…
DetailsPeople today get inundated with information, most of which contains marketing messages. Influencers and brand marketers only have a short time to make a lasting impression on an audience. With flooded email inboxes, countless websites and social media platforms crawling with advertisers, the competition is fierce. It is essential not only to get your brand…
DetailsThe social aspect is probably the most important part of social media. People use Facebook, Twitter, and LinkedIn to connect with others, meet new people, and stay in touch with friends and family. Everyone has different reasons for sharing content. The best way to create viral content is knowing what your audience wants to see…
DetailsSome people may feel that LinkedIn isn’t as fun as other social media sites. However, the business networking platform plays a crucially important part for brands. It’s vital that you include this site in your digital marketing strategy. With this in mind, here are some strategies you can use to make your brand visible on…
DetailsThere are some great tactics that you can use to get more followers on Instagram. It’s simpler than you might think: with a good niche and some decent content, it’s not so hard to reach an audience and grow your page. Most brands fail due to a lack of persistence. They post for a few…
DetailsDo you have trouble thinking what to blog about? If you run a business via a website, you’ll need regular posts to draw visitors. But thinking up new topics to blog about can be tricky – until you try some fresh approaches, that is. Adjust your focus a little, and you’ll discover a wealth of…
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