Boost Online Sales | LMS Solutions Inc. Royersford

How to Boost Online Sales with Website Pop-Ups

Pop-ups are one of the most incorrectly used marketing tools on websites, so much so that browsers such as Chrome and Firefox have created pop-up blockers to help online users combat them. While pop-ups may seem like an excellent option for you to beef up your subscription lists, improve customer experience, or reduce your abandoned…

5 SEO Trends | LMS Solutions Inc. Royersford

Five SEO Trends That Don’t Have a Shelf Life

Each year comes with a new list of trends and predictions for search engine optimization (SEO) that marketers, web designers, and business professionals are advised to apply to their online real estate. In most cases, these lists are a creative retelling of old information or a modified recital of someone’s top ten, twenty, or even…

Use Customer Service as a Marketing Tool | LMS Solutions Inc. Royersford

How to Use Customer Service as a Marketing Tool

Customer service has traditionally been seen as an after-sale operational function but has increasingly moved to the forefront of marketing to new and existing customers. Businesses need to address this new opportunity. No longer is customer service synonymous with a “help desk” or “complaint department.” In the days before social media, it was common practice…