13 Customer Retention Emails Every Small Business Should Utilize | LMS Solutions Inc

13 Customer Retention Emails Every Small Business Should Utilize

13 Customer Retention Emails Every Small Business Should Utilize Many small businesses focus too much on acquiring new customers, when they should be devoting more attention to retaining and nurturing existing ones. According to consulting company Invesp, the probability of selling to a new prospect is 5-20 percent, while the probability of selling to an…

Strategies to Create a High Sale Holiday Season | LMS Solutions Inc

Strategies to Create a High-Sale Holiday Season

Strategies to Create a High-Sale Holiday Season The holiday season begins when businesses run their first promotions targeting year-ending sales. With this information considered, it is important to have a holiday sales strategy well ahead of time. Even with the uncertainty that surrounds every market cycle, the main goal for businesses around the holiday season…

Why Customer Reviews Are Critical for Your Business | LMS Solutions Inc

Why Customer Reviews Are Critical for Your Business

Why Customer Reviews Are Critical for Your Business The simple fact is that your business needs customer reviews to stay competitive. Some executives would scoff at that statement; others would acknowledge its truthfulness but argue that customer reviews are not an urgent priority for their organization. However, here are just a few of the key advantages…

November 2021

Click on the Image Above to Download This Month’s Issue This Month’s Feature Article: Strategies to Create a High-Sale Holiday Season Also inside this month’s issue: Why Customer Reviews Are Critical for Your Business 10 Twitter Marketing Tips for Small Businesses 5 Types of Content to Post on Facebook 13 Customer Retention Emails Every Small…

Delivering the Personal Touch - Seven Ways to Personalize Your Emails | LMS Solutions Inc

Delivering the Personal Touch: Seven Ways to Personalize Your Emails

Delivering the Personal Touch: Seven Ways to Personalize Your Emails As consumers are steadily getting bombarded with more and more email messages, personalization in email marketing is becoming increasingly important. Personalized emails are nothing new, but they remain effective on a number of levels: They stand out in the inbox. They’re more likely to be…

How to Calculate Customer Acquisition Costs and Customer Lifetime Value | LMS Solutions Inc

How to Calculate Customer Acquisition Costs and Customer Lifetime Value

How to Calculate Customer Acquisition Costs and Customer Lifetime Value When it comes to SaaS, ecommerce, or any other type of business, balancing customer acquisition costs (CACs) with the quality of your customer acquisition strategy can seem like a daunting task. On the one hand, you want to ensure that you are generating the right number of…