It is essential for every business, no matter which industry you are in, to have a strong online presence with a website and participate on social media platforms. Your business survival depends upon it. Despite all of the reminders, it is worrying just how many local businesses have not fully embraced the Internet. A website…
We all know that it is significantly less expensive to sell to an existing customer with repeat business that it is to try and acquire a new one. However one of the biggest tasks facing many businesses today is gaining and keeping prospective customers. Today, many businesses recognise how important it is to build relationships…
…..Discover what Google+ Could Do For YOUR Business Facebook may be the largest online social network in the world with well over a billion users but it is not the biggest website. Knocking Facebook into second place is of course, search engine giant, Google. That alone should make Google+ (Google Plus) worth a look. It…
By now, most businesses will have heard of Pinterest. It has famously overtaken Twitter to be the fast growing social media site. Just in case you don’t know what it is, Pinterest is a virtual pin board. It allows anyone to create and organise virtual pinboards on almost any topic, then share these pins, which…
The way you choose to market your business can affect everything from the way your brand is perceived, to the customers you reach, and how well you do. In fact without being able to reach your customers – and potential customers -you probably won’t have a business for long. However, marketing in the traditional sense…
Reach all of the right people more efficiently with Facebook Advertising ______________________________________________ It makes sense to advertise your business on Facebook. With over 1.19 billion users it has created the most highly-engaged audience on earth with a huge percentage of the world’s population logging on the site daily. Despite people predicting the death of Facebook…
How to turn your business’s news into publicity to attract more customers. Jane Russell, the actress, once said “Publicity can be terrible. But only if you don’t have any”. It’s true. Your business needs publicity and here is no better marketing tool for your business than publicity. It’s vital to the growth of your business…
If you are contemplating taking your business online the challenges and tasks can seem daunting. Online marketing is constantly evolving with new social media tools cropping up all of the time. It can be hard to keep up. You might be wondering if it is even worth taking your business online. However, the question you…
If you want to grow your business, how do you get the word about your product or service? By going where your market is – and these days, that’s online. This article will give you a straightforward, easy to understand overview of online marketing and why it is perfect for your business. Like any form…
Businesses around the globe are using text message marketing now more than ever before. With over 6 billion mobiles in use, you can’t afford to miss this mobile revolution. People these days are numb to most conventional advertising, but one form of connecting with customers still provides strong results. SMS (short messaging service) or texts…