With over 225 million users in over 200 countries, LinkedIn is the world’s largest professional social network. Yes, it may be smaller than Facebook or Twitter but it has a particular niche focus; professional networking. Where Facebook users have friends and Twitter users have followers, LinkedIn users have contacts. This is vital for developing business…
Social media marketing is now an indispensable PR and marketing tool for your local business and it gives you the perfect opportunity to show your products and services to millions of people around the world who might not normally have had a chance to see what you have to offer. The real success in…
Recent research has revealed that consumers spend 3.3 hours per day on their Smartphone’s. Therefore, it should come as no surprise, then, that 85% of Smartphone owners who were asked said that mobile is a central part of daily life. Yes, Smartphone’s are right up there with wallets and keys as items consumers cannot leave…
It is essential for every business, no matter which industry you are in, to have a strong online presence with a website and participate on social media platforms. Your business survival depends upon it. Despite all of the reminders, it is worrying just how many local businesses have not fully embraced the Internet. A website…
We all know that it is significantly less expensive to sell to an existing customer with repeat business that it is to try and acquire a new one. However one of the biggest tasks facing many businesses today is gaining and keeping prospective customers. Today, many businesses recognise how important it is to build relationships…
…..Discover what Google+ Could Do For YOUR Business Facebook may be the largest online social network in the world with well over a billion users but it is not the biggest website. Knocking Facebook into second place is of course, search engine giant, Google. That alone should make Google+ (Google Plus) worth a look. It…
By now, most businesses will have heard of Pinterest. It has famously overtaken Twitter to be the fast growing social media site. Just in case you don’t know what it is, Pinterest is a virtual pin board. It allows anyone to create and organise virtual pinboards on almost any topic, then share these pins, which…
The way you choose to market your business can affect everything from the way your brand is perceived, to the customers you reach, and how well you do. In fact without being able to reach your customers – and potential customers -you probably won’t have a business for long. However, marketing in the traditional sense…
Reach all of the right people more efficiently with Facebook Advertising ______________________________________________ It makes sense to advertise your business on Facebook. With over 1.19 billion users it has created the most highly-engaged audience on earth with a huge percentage of the world’s population logging on the site daily. Despite people predicting the death of Facebook…
How to turn your business’s news into publicity to attract more customers. Jane Russell, the actress, once said “Publicity can be terrible. But only if you don’t have any”. It’s true. Your business needs publicity and here is no better marketing tool for your business than publicity. It’s vital to the growth of your business…