It is rare to speak to a business owner who uses Twitter but who doesn’t want more followers. A few might say the numbers aren’t important and they are only concerned with “quality followers”. However, it’s generally the ones who only have a few followers who make this argument. As a business owner why would…
“HELP! Why is no one using my site? I haven’t got a single sale!” Every time I hear those words, it makes my smile because it takes me back to my first ever website. Boy, was I ever excited! I had spent hours putting beautiful images into my new online galleries, writing and uploading information…
What is Pay Per Click Advertising? Pay Per Click (PPC) is a type of sponsored online advertising that is used on a wide range of websites, including the search engines, where the advertiser only pays when a web user clicks on their ad. So you as a business would only ‘pay per click’ each time…
Deciding you want a website is the easy part. Often our clients find that the most difficult process in building a new website (or revamping an existing website) is figuring out what to include on the website Yes, a designer or website developer like us can help you figure out how the site should look,…
Mobile marketing is an important tool of any well planned marketing campaign. We show you how you can do it effectively for maximum results. Every morning my alarm goes off at 6:00am. I would love to say that I jump out of bed full of the joys of spring but that would be a lie.…
Many of the clients we speak to have spent huge amounts of money on their websites but are unhappy with the results. The majority don’t do anything about it as they think it is going to incur more huge expenses and make the assumption that having a better website actually means having to start creating…
As a business, if you are not sharing content about your business on Facebook then you are missing a huge opportunity. With more than 1 billion active users it is the leading platform for brands and companies to connect with consumers. Now we are not saying that over 1 billion people are going to read…
Meet the hashtag “#” It doesn’t look like much, but if you use Twitter and haven’t mastered the hashtag yet, it is soon going to be your new best friend. Let’s face it: If you are new to Twitter or don’t use it very often, it can be very overwhelming. It’s hard to wade your…
Pinterest has fast become a force to be reckoned with in the world of social media, and its influence is still growing, not just in bringing products to the attention of consumers in a visual marketplace but in resulting sales. According to Wishpond, referrals that come from Pinterest spend a staggering 70% MORE than referrals…
Winning new customers is much more expensive than selling more to your existing clients. Knowing who your best customers are can help you improve customer satisfaction and sell more to these existing customers. Gaining new clientele is one of the most difficult aspects of running a business, so it is important to retain and look…